DataMart
Use the DataMart delivery platform to profile your customers and prospects and obtain insights into their demographic and lifestyle attributes. Drag and drop your house file, then create a look-a-like audience based on the profile, identifying consumers in your market who are most likely to convert to customers. Gather more information from your existing data and improve marketing efforts across marketing channels such as email, postal, social media, display and programmatic advertising.
Key Benefits Of DataMart
- Find the most important attributes of your customers
- Grow your reach to people who match your current customer base
- Enhance your existing data
- Do better targeting across marketing channels
DataSYNCH makes it easy to enhance your current data using the DataMart platform. DataMart gives you a unique opportunity to gather more intelligence and target a specific audience to create a more strategic omni-channel marketing approach.