One of the most important statistics appearing on your Amazon product page is the Best Selling Ranking
(BSR). Basically, the BSR is the top vote getter of that category. In an any election, one candidate will
come in first, let’s sat 60% of the votes, the second-place candidate will get 25%, and the third 5%.
Amazon conducts this daily election run-off for each product within a particular. Instead of votes, the
determining factor is amount of sales. Unlike an election, however, which only has a handful of
candidates, Amazon’s huge inventory allows a large number of products or more in a single category,
meaning the BSR for a weaker selling item could be over 900,000. The lower the number, the better
selling the product is. The actual metric or software Amazon uses to determine the BSR is a closely
guarded secret, and depends on a number of other factors in addition to daily sales including historic
sales and trends of the product.
American Flag Dog Collar
The BSR can be found by scrolling to the bottom of the product page:
The BSR is vitally important for a number of reasons. The Amazon sales rank can be used to dermine
how well a particuliar item is selling in its category. If a product has a very high BSR, you can be
reasonably be assured that it’s a product to stay away from selling. It is the demand estimate for the
product you may choose to offer. New sellers, as a general rule, search for products with a sales rank
lower than 5,000 or even 2,000.
The BSR is considered so vital several software options have been developed to help maintain
an develop, monitor, and maintain a high BSR.
Sellics https://sellics.com/
Sellerapp https://www.sellerapp.com/
Helium 10 https://www.helium10.com/
For more information about Best Seller Rank:
12 Best Amazon Sourcing and Research Tools for 2021
https://www.feedbackexpress.com/amazon-sourcing-research-tools/
What is BSR on Amazon
https://www.sellerapp.com/amazon-bsr.html
Amazon Sales Rank Explained
https://sellics.com/blog-amazon-sales-rank/
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